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Manufacturing-as-a-Service (MaaS)
North America, Europe, APAC
https://machinemaze.com/
Branding, Website re-design & development, SEO
Machine Maze is a global cloud manufacturing platform that connects OEMs with a vast network of vetted manufacturing partners across India, the US, and the European Union. The company specializes in providing instant quotes, transparent pricing, and seamless project execution for various manufacturing needs, including casting, fabrication, precision machining, injection molding, and electronic manufacturing services.
Trusted by Fortune 500 companies, the platform ensures high-quality production, rapid turnaround times, and a robust digital infrastructure to optimize the entire supply chain.
The company’s brand identity and positioning were not structured and did not resonate with its global target audience.
Ineffective website flow and messaging failed to drive meaningful engagement and conversions.
The website was not SEO-friendly, making it difficult to rank for relevant keywords and attract organic traffic.
Their lack of structured content, industry-focused landing pages, and targeted marketing hindered their market visibility.
We developed a comprehensive brand guide to define Machine Maze’s brand voice, colors, fonts, and visual elements. Our team ensured consistency across the website and marketing materials to build a recognizable identity.
We revamped the website structure to enhance user experience, improve navigation, and drive conversions. Our designers implemented a mobile-responsive, fast-loading design aligned with the best UI/UX practices.
We conducted extensive keyword research to curate high-ranking content and engaging, industry-specific landing pages tailored to OEMs, procurement managers, and manufacturing decision-makers. We worked on SEO-driven blog content to showcase expertise and build domain authority.
For the design, we adhered to minimalist and professional aesthetics, using the brand color palette for clarity and tech-driven UI elements. We focused on seamless user flow with well-defined CTAs to enhance conversions. A mobile-first approach ensured a smooth cross-device experience, while trust indicators like certifications and customer testimonials were prominently displayed to boost credibility.
The complex information architecture was simplified into an easy navigation reducing the cognitive load on the users.
Every visual element served a functional purpose, avoiding unnecessary elements that don’t contribute to usability.
Uniformity in design, interactions, and experience across the platform, in order to make it easy for the user to increase their predictability, when surfing through the website easily and effortlessly.
The website was developed on WordPress, ensuring flexibility, scalability, and ease of content management. The development process followed a structured approach:
This WordPress-powered solution provided Machine Maze with a highly functional, secure, and easy-to-manage platform that supports its long-term digital growth strategy.
Our well-researched strategy delivered outstanding results for Machine Maze. Through SEO-driven content and website optimization, we significantly increased organic traffic, strengthened brand positioning that resonated with global OEMs and investors, and improved lead generation through an optimized website.
Form submissions from potential leads for RFQs
Submissions from the contact us form from the date of website launch
Increase in average session duration
Increase in views per session
Through a strategic brand transformation and SEO-driven website re-design, Quixta empowered Machine Maze to establish a powerful digital footprint. The collaboration not only enhanced Machine Maze’s brand authority but also positioned it as a leading global MaaS provider.
“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur!”
Ceo , Machine Maze
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Lorem Ipsum is simply dummy text of the printing and typesetting industry
Lorem Ipsum is simply dummy text of the printing and typesetting industry
At Quixta, we architect digital experiences that breathe life into your brand's most ambitious vision. Transforming pixels into possibilities, one breakthrough at a time.
Web Projects Delivered that Exceeded Expectations
Years since building websites and web experiences
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